Robinson Cano in NYC & Co. Neighborhood x Neighborhood Segment

NYC & Co, the organization responsible for New York City tourism marketing, featured Robinson Cano (then-New York Yankees second baseman) in their Neighborhood x Neighborhood campaign. In the segment, Cano highlights his favorite barbershop and restaurants in Washington Heights and Harlem. The clip ran in NYC taxi screens and on NYC & Co's online properties.

Date:

2013

Client:

Robinson Cano x NYC & Co

Role:

VP, Digital - Roc Nation

Tags:

Roc Nation